KEY ACTIONS FOR THIS MODULE:
In Module 4 – PERSUADE you’re going to provide incentives and build trust through further ENGAGEMENT to encourage your CONNECTIONS to buy from you.
Watch the videos and read content in the order presented below and then carry out the actions as prompted. You will be prompted and shown how to:
- Develop persuasive written content
- Use incentives and special offers
- Enhance you selling techniques
- Effectively engage customers.
You can access self-paced guides for completing this and the other HOWTO Market My Small Business modules here.
Module 4 Content
1. Persuasive Content and Incentives
2. Selling and Sales Tips
3. The Importance of Customer Service
4. Giving Away Your Secret Sauce Recipe
The HOWTOMARKETING™ Master Strategy Template and Sample